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LILLIUS White Paper
  • 🌐ENGLISH
    • 0. Disclaimer
    • 1. Abstract
    • 2. Executive Summary
    • 3. Project Background
    • 4. Market Overview
      • 4.1 Healthcare & Fitness Market
      • 4.2 Blockchain Market
    • 5. Industry Pain Point
      • 5.1 The exercise-related industry
      • 5.2 Pain Points in the Web3 Industry
    • 6. Target Analysis
      • 6.1 Characteristics and trends of Gen MZ
      • 6.2 Healthcare Content for Generation MZ
      • 6.3 Leveraging Generation MZ's digital devices
    • 7. Business & Technical Logics
      • 7.1 AI motion analysis system
      • 7.2 The momentum measurement and device linkage system
      • 7.3 NFT membership
      • 7.4 Training Program
      • 7.5 The content of LILLIUS is spreading worldwide
      • 7.6 Token Utility
      • 7.7 Web3 community
      • 7.8 Content commerce
    • 8. Ecosystem
    • 9. Case Study
    • 10. Competitive Landscape
    • 11. Technical Overview
      • 11.1 Service Architecture
      • 11.2 Blockchain (Polygon Chain)
      • 11.3 AI Motion Analysis Technology
      • 11.4 Patent
    • 12. Token Economics & Fund
      • LLT Token Economices
      • Token Allocation
      • Token Vesting Schedule
      • LLT Training Reward Vesting Plan
    • 13. Roadmap
    • 14. Team & Advisors
      • 14.1 Team
      • 14.2 Advisors
  • 🇰🇷KOREAN
    • 0. Disclaimer
    • 1. Abstract
    • 2. Executive Summary
    • 3. Project Background
    • 4. Market Overview
      • 4.1 헬스케어 & 피트니스 시장
      • 4.2 블록체인 시장
    • 5. Industry Pain Point
      • 5.1 운동 산업의 Pain Point
      • 5.2 Web3 산업의 Pain Point
    • 6. Target Analysis
      • 6.1 MZ세대의 특징과 트렌드
      • 6.2 MZ세대의 건강관리 콘텐츠
      • 6.3 MZ세대의 디지털 기기 활용
    • 7. Business & Technical Logics
      • 7.1 AI 동작분석 시스템
      • 7.2 운동량 측정과 디바이스 연동 시스템
      • 7.3 NFT 멤버십
      • 7.4 트레이닝 프로그램
      • 7.5 전세계로 뻗어나가는 릴리어스 콘텐츠
      • 7.6 토큰 유틸리티
      • 7.7 Web3 커뮤니티
      • 7.8 콘텐츠 커머스
    • 8. Ecosystem
    • 9. Case Study
    • 10. Competitive Landscape
    • 11. Technical Overview
      • 11.1 서비스 아키텍처
      • 11.2 블록체인 (폴리곤 체인)
      • 11.3 AI 동작분석기술
      • 11.4 특허
    • 12. Token Economics & Fund
      • LLT Token Economics
      • Token Allocation
      • Token Vesting Schedule
      • LLT Training Reward Vesting Plan
    • 13. Roadmap
    • 14. Team & Advisors
      • 14.1 Team
      • 14.2 Advisors
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  • The MZ generation, also known as digital natives, represents those who are eager to be born into the digital era
  • 1. The trend of self-identification with avatars, the heyday of avatars
  • 2. The MZ generation is a group of digital natives who primarily spend their time online
  • Health Trends of the MZ Generation: Embracing Challenges, Competing, Achieving, and Seeking Rewards
  • 1. Health-Driven Spirit of Taking on Challenges
  • 2. LILLIUS satisfies the competitive spirit of the MZ generation through ranking systems and social sharing
  • 3. LILLIUS enables users to fulfill their desire for achievement by supporting them in reaching their athletic goals.
  • 4. LILLIUS has established a robust reward system to incentivize the MZ generation in achieving their exercise goals.
  1. ENGLISH
  2. 6. Target Analysis

6.1 Characteristics and trends of Gen MZ

The MZ generation, also known as digital natives, represents those who are eager to be born into the digital era

The MZ generation, often referred to as the "newly born," embraces life with enthusiasm and pride. The term "Godsaeng," combining God and life, encapsulates their approach to living. They find inspiration in even the smallest changes, prioritize setting meaningful goals, and strive to lead purposeful lives. Efficiently managing their time, they seek meaningful experiences and share their daily lives on social media. Below are the detailed characteristics of the MZ generation.

1. The trend of self-identification with avatars, the heyday of avatars

The MZ generation finds vicarious satisfaction in expressing their desired appearance through avatars. This trend goes beyond mere individualization and reflects the acceptance of various selves within individuals. Leveraging the fluidity of ego, the metaverse offers a platform for embodying diverse characters beyond the boundaries of reality. In line with this concept, LILLIUS aims to provide a service enabling users to engage as their alter characters through character-based NFTs.

2. The MZ generation is a group of digital natives who primarily spend their time online

Being digital natives, the MZ generation is well-versed in SNS, virtual world social activities, and the virtual currency market. They are accustomed to navigating diverse digital information sources and readily embrace new technologies. LILLIUS' blockchain ecosystem aligns with the preferences of the MZ generation.

Health Trends of the MZ Generation: Embracing Challenges, Competing, Achieving, and Seeking Rewards

1. Health-Driven Spirit of Taking on Challenges

LILLIUS is a cutting-edge exercise and health management service tailored for the MZ generation. Users can pursue their own exercise goals and earn rewards while staying motivated to continue their fitness journey. With the help of accumulated data, LILLIUS will enhance the exercise recommendation feature, ensuring personalized fitness plans that cater to each user's specific needs. This approach fosters continuous motivation for the MZ generation's physical activities.

2. LILLIUS satisfies the competitive spirit of the MZ generation through ranking systems and social sharing

LILLIUS caters to the competitive nature and aspiration for challenges and accomplishments of the MZ generation by offering a ranking system and sharing feature, fostering social competition among users. Through battle mode, users can share their athletic achievements, inspire and motivate each other, and enjoy a dynamic workout experience together, promoting growth and progress in their fitness journey.

3. LILLIUS enables users to fulfill their desire for achievement by supporting them in reaching their athletic goals.

LILLIUS caters to the MZ generation's strong need for achievement, offering them gratifying experiences through gamified challenge content. By successfully completing these challenges, users attain a profound sense of accomplishment, satisfying their competitive drive.

4. LILLIUS has established a robust reward system to incentivize the MZ generation in achieving their exercise goals.

LILLIUS introduces a reward system based on achievements. Through "Sweat," which is accumulated based on exercise metrics, users can participate in LILLIUS raffle and ad missions, offering them the chance to receive LLT airdrops. This system stimulates the desire for achievement and encourages continuous participation, motivating users to manage their health.

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Last updated 8 months ago

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