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LILLIUS White Paper
  • 🌐ENGLISH
    • 0. Disclaimer
    • 1. Abstract
    • 2. Executive Summary
    • 3. Project Background
    • 4. Market Overview
      • 4.1 Healthcare & Fitness Market
      • 4.2 Blockchain Market
    • 5. Industry Pain Point
      • 5.1 The exercise-related industry
      • 5.2 Pain Points in the Web3 Industry
    • 6. Target Analysis
      • 6.1 Characteristics and trends of Gen MZ
      • 6.2 Healthcare Content for Generation MZ
      • 6.3 Leveraging Generation MZ's digital devices
    • 7. Business & Technical Logics
      • 7.1 AI motion analysis system
      • 7.2 The momentum measurement and device linkage system
      • 7.3 NFT membership
      • 7.4 Training Program
      • 7.5 The content of LILLIUS is spreading worldwide
      • 7.6 Token Utility
      • 7.7 Web3 community
      • 7.8 Content commerce
    • 8. Ecosystem
    • 9. Case Study
    • 10. Competitive Landscape
    • 11. Technical Overview
      • 11.1 Service Architecture
      • 11.2 Blockchain (Polygon Chain)
      • 11.3 AI Motion Analysis Technology
      • 11.4 Patent
    • 12. Token Economics & Fund
      • LLT Token Economices
      • Token Allocation
      • Token Vesting Schedule
      • LLT Training Reward Vesting Plan
    • 13. Roadmap
    • 14. Team & Advisors
      • 14.1 Team
      • 14.2 Advisors
  • 🇰🇷KOREAN
    • 0. Disclaimer
    • 1. Abstract
    • 2. Executive Summary
    • 3. Project Background
    • 4. Market Overview
      • 4.1 헬스케어 & 피트니스 시장
      • 4.2 블록체인 시장
    • 5. Industry Pain Point
      • 5.1 운동 산업의 Pain Point
      • 5.2 Web3 산업의 Pain Point
    • 6. Target Analysis
      • 6.1 MZ세대의 특징과 트렌드
      • 6.2 MZ세대의 건강관리 콘텐츠
      • 6.3 MZ세대의 디지털 기기 활용
    • 7. Business & Technical Logics
      • 7.1 AI 동작분석 시스템
      • 7.2 운동량 측정과 디바이스 연동 시스템
      • 7.3 NFT 멤버십
      • 7.4 트레이닝 프로그램
      • 7.5 전세계로 뻗어나가는 릴리어스 콘텐츠
      • 7.6 토큰 유틸리티
      • 7.7 Web3 커뮤니티
      • 7.8 콘텐츠 커머스
    • 8. Ecosystem
    • 9. Case Study
    • 10. Competitive Landscape
    • 11. Technical Overview
      • 11.1 서비스 아키텍처
      • 11.2 블록체인 (폴리곤 체인)
      • 11.3 AI 동작분석기술
      • 11.4 특허
    • 12. Token Economics & Fund
      • LLT Token Economics
      • Token Allocation
      • Token Vesting Schedule
      • LLT Training Reward Vesting Plan
    • 13. Roadmap
    • 14. Team & Advisors
      • 14.1 Team
      • 14.2 Advisors
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  1. ENGLISH

9. Case Study

Previous8. EcosystemNext10. Competitive Landscape

Last updated 8 months ago

University student A, generation Z, in her 20s

I enjoy sports challenges and frequently use fitness apps. After trying several fitness apps, I was searching for one with fun content and rewards, and that's when I discovered the LILLIUS app.

Famous sports athletes guide you through sports challenges with video content, and it's filled with fun elements, almost like a dancing game, which makes exercising much more interesting.

What really caught my attention was the ability to watch video content from various sports that I had never experienced before and learn how to exercise from them. I immediately downloaded the LILLIUS app and have been logging in every day to exercise.

As I kept using the app regularly, I found out that purchasing a LILLI NFT gives you more energy to work out, so I bought one. Now, I complete my workouts daily, accumulate exercise metrics, and feel a sense of accomplishment.

I personally think LILLIUS is an incredibly helpful fitness app, so I left a 5-star review!

Office worker B, generation MZ, in his 30s

I recently started playing golf at the recommendation of some friends. Being someone who is quite tech-savvy, I searched for useful services in the app market for golf content, and I came across the LILLIUS app, which offers motion analysis technology to help correct golf posture. So, I decided to download the app.

Since I’ve always been interested in investing, I was already familiar with virtual assets and NFTs. It wasn’t too difficult for me to purchase an NFT, and I’ve been watching the golf content, correcting my posture, practicing my swing, and improving my golf skills.

The app provides feedback on the accuracy of my posture and offers exercise evaluation metrics, which keeps me motivated. As a result, I use LILLIUS every day without missing a workout!

Sports athlete fan in her 20s, Ms. C

A few months ago, I saw Player P in action on an entertainment program and instantly became a devoted fan. When I heard through Player P's SNS that they had filmed exercise know-how videos on the LILLIUS APP, my curiosity led me to download the app.

As a newcomer to fitness apps, I was initially apprehensive about using it, but the detailed user guide quickly helped me get comfortable with it. For the first time in my life, I purchased NFTs to follow my favorite player P's workouts and received rewarding benefits. I also explored and bought Player P's merchandise at LILLIUS MALL, which is seamlessly linked to the LILLIUS APP.

Now, I exercise every day to watch sports content in which Player P is directly involved. Thanks to owning the NFT, I had the amazing opportunity to attend a fan meeting event with Player P in person. Furthermore, I'm eagerly looking forward to the upcoming fan meeting within the metaverse, where I can engage with Player P and enjoy a unique experience.

My days are filled with joy as Player P and the LILLIUS APP have naturally become an integral part of my daily life. I eagerly anticipate more engaging content with other players in the future. Keep up the great work!

Sports player D, content provider and academy operator

I am D, a former national table tennis player, who currently runs a table tennis academy.

Since retiring, I have been teaching many students and trying to expand the sport of table tennis. I noticed that some of my students struggled to repeat basic movements while filming content for the LILLIUS app. Therefore, I thought it would be beneficial for LILLIUS users interested in table tennis to have a daily workout.

Our students are satisfied with the quality of the content and the app. They use the app to practice their swing position even when not taking lessons.

I was pleased that many users watched my video content and completed exercises. They earned digital tokens (LLT), which I used to support aspiring table tennis players and improve the facilities at my academy. This ensures that students who enjoy table tennis can exercise in a better environment.

COMPANY E Collaborating with LILLIUS

We recently joined forces with LILLIUS to develop and create a sports complex within the Metaverse service. The E Metaverse Sports Complex offers a comprehensive sports marketplace that brings together renowned sports players and their fans while bridging the gap between physical and digital products.

Through our collaboration with LILLIUS, we introduced fan meetings and sports merchandise of famous sports players at the E Metaverse Sports Complex, resulting in a significant surge in our user base. This partnership has not only expanded our metaverse universe but also garnered positive feedback from our existing customers and investors.

Our successful collaboration with LILLIUS is attributed to the strong foundation of their sports ecosystem. Moving forward, we aim to maintain this cooperative relationship and actively engage with other companies' ecosystems to further enhance our offerings.

Company F linked to content commerce

The most concerning aspect of launching a new product is undoubtedly the marketing process. Despite having confidence in our product, we were apprehensive about its success due to its lack of recognition among the general public.

In particular, the marketing expenses were daunting as we needed to compete with well-established companies. However, our collaboration with the LILLIUS APP proved to be a game-changer. Partnering with a trusted platform that offers exercise content and national sports stars allowed us to showcase our product and attract more visitors to our shopping mall.

The public's positive reception to the brand collaboration, backed by LILLIUS' credibility, naturally drew users with an interest in fitness to our platform. For sports-related commerce companies like ours, joining forces with LILLIUS was an obvious choice. Their precise targeting of users greatly enhanced the efficiency of our marketing efforts.

We are grateful for the opportunity to improve our brand image and boost our shopping mall sales through this collaboration. Looking ahead, we are enthusiastic about actively participating in expanding our business in the future. Thank you, LILLIUS, for the tremendous impact on our marketing and overall success.

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